The Regional Ministry of Agriculture and Livestock, within the framework of the First Promotion and Marketing Plan for the agri-food sector of Castile and León 2008-2011 and with the aim of boosting initiatives to adapt to the market and its competitive demands, has developed the Tierra de Sabor (Land of Flavor) quality mark. Its purpose is to distinguish certain high-quality agri-food products in the market that, produced, processed, and/or transformed within the territory of Castile and León, meet the conditions and quality requirements specified in its Regulations for Use. The use of this mark certifies compliance with these quality requirements and allows consumers to identify these products precisely.