The First Aljomar Trade Congress was held in Toledo and at it Nearly 200 sales representatives from the brand, from all over Spain, attended the event.
During this unique event, Jamones Aljomar presented its general product catalog and, to this end, prepared a complete exhibition of its products in which the sales representatives were able to confirm once again the quality and differentiating elements of Aljomar hams and sausages.
The meeting also served to provide this group of salespeople with a series of tools to sell more and better; as well as to offer them sales incentives for 2019.
The congress was attended by top executives from Aljomar , but also featured prominent and inspiring speakers from the business world, such as Fernando Salinero , who gave a talk on 'Neuromarketing'; Anxo Pérez – CEO and Co-founder of 8belts.com – who spoke about 'The Intelligence of Success'; and Alex Rovira – an expert in the psychology of leadership – who revealed the secrets of his formula 'Believe, Create, Achieve'.
